Elevating Community Health
BE IT ENTERPRISES LLC
Health Equity. Shared Power. Stronger Communities.
We transform wellness through community-centered fitness, arts, and education.
At Be It Enterprises, we specialize in Wellness Publishing, Programs & Productions, and Physical Activity designed to elevate community health. Guided by the philosophy “Choose to Be,” our work integrates creativity, compassion, and cultural responsiveness into every offering. We are a certified MWBE wellness company founded by Monifa Maat—wellness educator, author, performing artist, and creator of the award-winning Bed Aerobics Fitness Flow™ program.
With over 20 years of experience in public health and community wellness, Monifa and Be It Enterprises have built programs that inspire movement, mindset, and motivation. From innovative workshops and theatrical wellness productions to books and faith-fueled fitness programs, we meet people where they are—helping them reclaim strength, resilience, and lasting well-being.
Our impact has been recognized across New York City and beyond, with features on BronxNet, News12, and in community health initiatives that uplift diverse voices and prioritize equity in wellness.
At Be It Enterprises, we believe wellness is more than a program—it’s a lifestyle, a practice, and a choice.
Be It Enterprises delivers culturally responsive, arts-based wellness education that engages, educates, and motivates underserved communities toward better health. We empower individuals by inspiring sustainable lifestyle changes and helping them advocate for their well-being in the face of systemic barriers—through creativity, compassion, strong community relationships, and strategic public–private partnerships.
Be It Enterprises envisions a community-rooted health hub in every community—where public and private partners share power with the people to elevate health, drive equity, and ignite lasting change. Our vision is to create a future where education, advocacy, and access empower individuals to adopt healthier lifestyles and reduce the burden of preventable disease in underserved populations.
Past Performances & Clients
Organizations We’ve Proudly Worked Alongside
Columbia University
Community Healthy Education Manager, Community Outreach & Engagement
Mount Sinai Hospital
Health Equity Conference PResenter (CRAVE!)
NYC Department of Health (OFBI)
Fitness Programs Consultant (Faith & Fitness Programs)
2015 | 2016 | 2018
HealthFirst
Recuited for citywide fitness demonstrations and diabetes prevention outreach
Harlem Hospital, Addo Foundation, Harlem Children's Zone
Health and wellness partner
Faith-Based Partners
Mother AME Zion Church, Interfaith Advisory Group
Media Appearances
BronxNet with Bob Lee, News 12
(Bed Aerobics Fitness Flow™) & (Childhood Fitness at Home)
Be It Enterprises, LLc is a woman & Black owned community wellness company specializing in culturally responsive, art-based health education. We design and deliver intergenerational programs that intergrate fitness, nutrition, SEL & Chronic disease prevention. Fromn hybrid workshops to fitness demonstrations and diabetes prevention in itiatives, we engage comminities through relevant, creative and sustainable wellness strategies. Our unique apprach blends public health experties with the power of the arts to inspire long term behavior change and elevate health outcomes, especially in underserved populations.
Evidence-Based Health Education & Chronic Disease Prevention (PREVENT T2, DSMES)
Youth fitness & DEL Development (STRONG Inside Out™)
Senior Fitness & Functional Mobility (Bed Aerobics Fitness Flow™ | BAFF™)
Art-based Publich Health Engagement (CRAVE! theatrical wellness initiative)
Nutrition and lifestyle Education (Shop Health and Save, Faith-Fueled Living)
Faith-Based & Intergrenerational Wellness Programming
Motivational Speaking, Curriculum Development and Workshop Facilitation
Community Engagement & Research Dissemination (CSI-trained)
15+ years of experience in public health education and community wellness
Graduate, Community Science Institue (CUNY): trained in cancer research, clinical trials, epidemiology & research ethics
Certified Diabetes Prevention Specialist, NASM-CES in progress
Creator of Bed Aerobics Fitness Flow™ (BAFF™), a 4-book faith-fueled fitness series
Innovator in arts-based wellness education with CRAVE! (Recognized by DISRUP and multiple medical institutions)
Faith-Based & Intergrenerational Wellness Programming
Proven impact in underserved and priority populations throught culturally responsive programming
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Misc. Schools: "Specialized Skill Training."
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Health care by miscellaneous independent practitioners.
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Freelance artists, writers, and performers
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Non-residential individual and family support services.
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Managment and business consultin serives
Awards & Recognition
Monifa Maat will present a poster on CRAVE! an arts-based health equity initiative at the Challenging Norms: 3rd Annuall Conference on Uplifting Equity and Justice in Health Sciences Education, hosted by Mount Sinai (2025).
Community Wellness Leadership
Honored by NYC Council & Brooklyn Borough President
AUDELCO Award Nominee
Best Musical Performance (Yesterdays)
Citation of Honor
Brooklyn Borough President
Community Service Award
Sister to Sister One in the Spirit
Inaugural Graduate
CUNY | Community Science Institute
DISRUPT Champion Action Committee Awardee
CRAVE! in partnership with Mount Sinai, Einstein College of Medicine, Columbia University & CUNY
Health Equity Panelist
Mount Sinai, Interfaith Advisory Group
A creative approach to a healthy life.
Low Cost, Bigger Impact
Our vision is a scalable upstream community health model that lowers health care costs and boosts health outcomes for communities facing systemic health barriers due to health and environmental injustice.
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© Copyright 2025 | Be It Enterprises. All Rights Reserved